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Posted by : haxm rana Monday, 26 November 2012

Apparel and fashion industry is often accused for causing severe environmental impact. Fashion's footprint is often caused by the vast quantity of water and energy consumed, and the waste contributed. But now there is a significant change in the same, proving how love for clothes and latest trends can make a positive difference to the planet. Clothing industry is increasingly influenced by the buzzwords; 'green fashion' 'organic' and 'sustainable'.

The concept of sustainability is going through a miraculous transformation. Generally sustainable fabrics are more associated with coarse fabric, boring colors, and unappealing look. With the magical touch given by creative and environmentally focused fashion designers, sustainable fabrics are now taking pride by being featured in ramp walks. Traditional fabrics are always sustainable. They can be made more stylish by giving it a contemporary touch. In this way, the value of heritage can be preserved and at the same time, the clothes would also be in par with the modern trends. Sustainability is gaining utmost importance among designers and society as a whole. It is not just an end point, but an incessant process of learning and adaptation. Sustainable fashion designing not only changes our lifestyle, and trends, but also influences the way we think about design.

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